Scheduled to run in the main Italian architectural and interior design publications starting in April, the advertising page promoting SistemA features a three-dimensional A covered with red porcelain stoneware in a large green park. ‘Questa non e una A’ (This is not an A) is the message of the campaign, referring to the name of the collection, inviting readers to explore the new crystallized porcelain stoneware by Marazzi Tecnica, underscoring its benefits as a ‘green’ product and its unlimited potential in terms of use applications.